Position: SEO Executive
Experience: 6 months – 1 year
Location: WFO
Employment Type: Full-time
Job Summary
We are looking for a passionate SEO Executive with at least 6 months of hands-on experience in search engine optimization. The ideal candidate should have a strong understanding of on-page SEO, off-page SEO, keyword research, and technical SEO to improve website rankings and organic traffic.
Key Responsibilities
✅ On-Page SEO:
- Perform keyword research and optimize website pages accordingly.
- Optimize meta titles, descriptions, headers (H1, H2, etc.), and URLs.
- Improve internal linking strategies and content structure for better user experience.
- Work on image optimization, schema markup, and structured data implementation.
- Ensure SEO-friendly content is published across blogs and web pages.
✅ Off-Page SEO
- Build high-quality backlinks through guest posting, outreach, and directory submissions.
- Conduct competitor analysis and identify new link-building opportunities.
- Monitor and analyze domain authority (DA), page authority (PA), and backlink quality.
- Collaborate with content writers for SEO-driven content strategy.
✅ Technical SEO
- Monitor and improve website loading speed and mobile-friendliness.
- Perform regular SEO audits to identify and fix issues like broken links, crawl errors, and duplicate content.
- Optimize robots.txt, sitemaps, and canonical tags.
- Ensure proper indexing and crawling of pages using Google Search Console.
✅ Performance Tracking & Reporting
- Track website traffic, keyword rankings, and user behavior using Google Analytics & Search Console.
- Prepare weekly and monthly SEO reports to measure performance and growth.
- Stay updated with Google algorithm changes, SEO trends, and best practices.
Required Skills & Tools
✔️ Strong knowledge of SEO best practices, Google algorithms, and ranking factors
✔️ Hands-on experience with Google Analytics, Google Search Console, and SEO tools (SEMrush, Ahrefs, Moz, Screaming Frog, etc.)
✔️ Basic understanding of HTML, CSS, and JavaScript for SEO improvements
✔️ Experience in WordPress SEO (Yoast SEO, Rank Math) or Shopify SEO
✔️ Excellent analytical and problem-solving skills
✔️ Ability to conduct competitor research and industry analysis
Preferred Qualifications
🎓 Bachelor’s degree in Marketing, Digital Marketing, IT, or related fields
📌 Knowledge of local SEO, voice search optimization, and video SEO is a plus
📌 Experience in Google Ads and paid search campaigns is an advantage